Salesforce, a cloud-based software solutions provider, has trimmed its workforce by up to 300 employees this month, that is, July 2024. This reduction is part of a broader effort to streamline operations, optimise its structure and drive growth.
The company did not specify which jobs or regions were affected.
Interestingly, the company has witnessed significant growth in Africa, particularly in South Africa and Morocco, where AI investments have yielded substantial returns. The company’s expansion in Africa is bolstered by strategic partnerships with firms such as Amazon’s cloud marketplace, extending its reach through collaborations with MTN, Vodacom and Standard Bank.
Salesforce’s workforce strength stood at 72,682 at the end of January 2024. Earlier this year, the company cut about 700 roles, following a 10 per cent workforce reduction at the start of 2023.
At a media conference, Salesforce’s chief operating officer, Brian Millham reportedly said that if the business fails to get the maximum out of everyone, there would be no option but to reshape.
While Salesforce’s layoffs in the first half of 2024 have been lesser compared to 2023, the company is not the only one to trim it’s workforce. The Microsoft Africa Development Centre in Lagos, Nigeria, also madeva similar move, though Microsoft’s operations in Nigeria remained unaffected. Similarly, Microsoft Kenya’s Africa Development Centre in Nairobi saw layoffs in 2023, impacting at least 20 employees.